NOTES ON ENTERTAINMENT, CULTURE AND MORE FROM KOREA (OR WHEREVER)

Friday, August 03, 2007

D-War Demonstrates Delightful Digital Designs

Against the odds, the expert predictions, and good sense, D-WAR looks like it is going to be a hit in Korea. The $32-million monster movie was released on Aug. 1 with a bang, and it is looking strong. D-WAR made about $2.8 million on Wednesday alone (417,000 admissions), then made another $3.3 million yesterday.


With such a good start, Showbox is now predicting D-WAR will pull in around 2-2.5 million admissions by the end of Sunday (up to $17 million). That's like THE HOST and SPIDER-MAN 3 money. I don't think anyone would have predicted an opening that good.

The question now is how well will it sustain. What will the word of mouth be? The story might be weak, but with the kids out of school now, things could be looking good for the creature feature.


And, really, why not? Giant dragons, monsters with rocket launchers attached... Sounds like the stuff of dreams, when I was back in my Lego days.

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